The Editory Collection Hotels emerges as a new brand during 2021, which adds a collection of hotels in Porto, Lisbon, Troia and Lagos with different atmospheres, inspired by each place where they are located. With a new positioning and a new identity, The Editory needed to accelerate the communication of its renovated hotels, as well as the opening of new tourist accommodations.
Mind Forward thus developed a digital marketing strategy in line with The Editory’s objectives, involving different channels such as social networks and the display network, with the creation of campaigns suitable for the brand and respective endorsers.